About
‍
We are a creative brand studio helping conscious companies redefine categories to become uniquely relevant.

Consultancy meets visual storytellers, we thread courageous design and cinematic film into standout brand narratives that inspire people.

We're on a mission to accelerate the growth of responsible & purposeful companies who value people, planet and profit. We'll help you shine a light on your higher-purpose throughline, to build brands that are truly relevant.

We are currently pursuing a B-Corp Certification, weaving a responsibility ethos into the heart of what we do.
‍Helico is a moniker for the work of John-Mark Warkentin. He collaborates with and leads teams of photographers, filmmakers, designers and architects to deliver distinctive and relevant branding solutions.

Relevance Methodology™Accelerated growth and brand impact is challenged on many fronts. We've faced these ourselves: the courage needed to stand out in a crowded market, trading shortsighted gains for a weakened brand platform, a flat connection to real customer needs and cultural trends out-pacing your efforts, leaving your ROI exhausted.

We are committed to finding the overlap, where company vision, customer desires, and cultural trends unlock innovation.

Through our Relevance Methodology™ we collaborate with you to surface high-impact insights that set the stage for courageously meaningful brands.

CapabilitiesBrand Audit & Research
Brand Strategy & Positioning
Brand Architecture
Naming
Visual Identity Design
Brand Voice & Messaging
Web & Digital No-Code Design
Anthem & Story Films